In the news release, Pointsmith and AllOver Media Form Momentara, a Leader in In-the-Moment Marketing, issued 01-Oct-2025 by Momentara over PR Newswire, we are advised by the company that the release has been updated and a headshot has been added. The complete, corrected release follows:
Combining national OOH media with tech-enabled retail marketing to provide unparalleled logistical certainty and performance.
TOP TAKEAWAYS:
MINNEAPOLIS and HOUSTON, Oct. 1, 2025 /PRNewswire-PRWeb/ -- Two established leaders in connecting brands with consumers, Pointsmith and AllOver Media, today announced they have formed Momentara, a single brand dedicated to providing certainty and performance for in-the-moment marketing. By combining Pointsmith's deep expertise in tech-enabled retail logistics with AllOver Media's extensive out-of-home advertising network, Momentara is uniquely positioned to help brands execute complex campaigns and create valuable touchpoints in any physical environment.
The combined brands create an even more powerful and expansive set of solutions for clients.
"For too long, marketing in the physical world has been fragmented, forcing brands to stitch together partners for media, logistics, and in-store execution," said Jeff Griffing, CEO of Momentara. "Momentara was built to change that. We're combining 101 years of experience with major investments in technology and talent to create a new category of marketing partner. We are providing a single, smarter approach, delivering campaigns with a level of precision and certainty that the industry has been missing."
The new brand name, Momentara, reflects the company's core mission: helping clients seize a decisive moment and ground it in the real world where customers live, shop, and make decisions.
Momentara will debut at the NACS Show in Chicago (October 14-17, Booth #N621), where it will showcase its comprehensive capabilities for the convenience store industry. The company's unified offering is built on several key value pillars:
About Momentara
Momentara delivers powerful in-the-moment marketing that provides logistical certainty and optimal performance for many of the nation's leading brands. Formed by Pointsmith, a retail marketing leader, and out-of-home advertising expert AllOver Media, Momentara offers a unique dual capability. The company helps brands execute complex in-store, out-of-home, and event marketing campaigns with tech-enabled certainty, while also transforming retail and other public spaces into powerful, revenue-generating media networks. From convenience stores and quick-serve restaurants to bars, restaurants, and roadways, Momentara turns any physical location into a more valuable and dynamic touchpoint. For more information, visit www.momentara.com.
Media contact:
Steve Yaeger
651-357-3036
steve.yaeger@momentara.com
SOURCE Momentara