NORWALK, Conn., Feb. 27, 2019 /PRNewswire/ -- With health conscious consumers looking not just to food, but to beverages to deliver functional benefits, Reed's, Inc. (NYSE American: REED), is pouring it on, debuting several new innovations in its leading Reed's Ginger Beer portfolio at Natural Products Expo West 2019, March 5-9 in Anaheim, CA. Show-goers will be able to get a first look at Reed's vibrant package redesign and get first-tastes of Reed's new Zero Sugar craft ginger beer line, Reed's Ready to Drink Mules, Reed's Wellness Ginger Beers with Hemp Extract and Reed's Daily Ginger Shots, all of which are packed with real, fresh ginger, known around the world for its health benefits and stimulating properties.
"Consumers are increasingly mindful about their beverage choices – they want better for you ingredients like the real ginger root that's always been at the 'root' of Reed's Ginger Beers, delivering great bold taste and the wellness benefits of ginger," said Val Stalowir, CEO of Reed's Inc. "From our classic ginger beer in three levels of ginger strength (Original, Extra and Strongest) to our newest introductions, including our zero sugar, zero calorie drinks, we've got something for all consumers to enjoy and help them add more healthy ginger into their lives."
For centuries, ginger has been recognized as a powerful superfood with documented digestive, anti-inflammatory and immune-boosting benefits. For the past 30 years, it has been Reed's mission to deliver great-tasting products with a simple formula that uses all-natural ingredients: fresh ginger root (and lots of it!), sparkling water, pineapple juice, lemon juice, honey, cane sugar and spices.
Ginger Real vs. Ginger Ale
By contrast, recent reports have brought to light that most ginger ale sodas contain no significant amounts of real ginger. "Consumers who want real ginger, should reach past ginger ale and reach for Reed's – it's that simple," said Stalowir. "We want to become the ginger beverage of choice for the next generation."
New Reed's all-natural, handcrafted beverages for 2019 include:
All above product images can be downloaded here.
Reed's Inc. will be sampling these beverage items with sister brand Virgil's Craft Soda at the Natural Products Expo West 2019 in Anaheim, CA at Booth #477 in Hall A. Virgil's fast growing Zero Sugar line includes Root Beer, Cola, Black Cherry, Vanilla Cream, Orange and Lemon Lime and the booth will feature head to head taste tests versus its largest all-natural competitors.
About Reed's, Inc.:
Established in 1989, Reed's is America's best-selling Ginger Beer brand and has been the leader and innovator in the ginger beer category for decades. Virgil's is America's best-selling independent, full line of natural craft sodas. The Reed's Inc. portfolio is sold in over 30,000 retail doors nationwide. Reed's Ginger Beers are unique due to the proprietary process of using fresh ginger root combined with a Jamaican inspired recipe of natural spices and fruit juices. The Company uses this same handcrafted approach in its award-winning Virgil's line of great tasting, bold flavored craft sodas.
For more information about Reed's, please visit the Company's website at: http://www.drinkreeds.com or call 800-99-REEDS. Follow Reed's on Twitter, Instagram, and Facebook @drinkreeds.
For more information about Virgil's please visit Virgil's website at: http://www.virgils.com. Follow Virgil's on Twitter and Instagram @drinkvirgils and on Facebook @drinkvirgilssoda.
SOURCE Reed’s, Inc.