LONG BEACH, Calif., Jan. 26, 2017 /PRNewswire/ -- Epson, a leader in global textile printing innovation, today announced it will host its third annual Epson Digital Couture Project event on Feb. 7, 2017, leading up to Fashion Week in New York City. Built around the theme "Textile Stories," 13 design teams from North and Latin America will leverage Epson's world-class textile printing solutions in a one-of-a-kind fashion presentation, showcasing the limitless design possibilities fueled with its advanced digital imaging technology.
"In the high-fashion business, nothing stands still. The designer's vision is constantly advancing, ultimately creating and driving fashion trends that change how we look and feel," said Keith Kratzberg, president and CEO, Epson America, Inc. "Our goal with the Digital Couture event is to spotlight the power and potential that digital printing technology plays in the apparel industry. From haute couture to sports team apparel, Epson technology gives designers and apparel manufacturers the digital platform necessary to launch the next great design."
Kicking-off the Technology Showcase portion of the Digital Couture Project, Epson's global president, Minoru Usui, will outline Epson's continued vision for the role that digital technology will play in fashion. A panel of fashion and apparel industry experts, moderated by Anthony Cenname, vice president and publisher at The Wall Street Journal, will discuss market trends and technology's role in fashion.
The 2017 Digital Couture Project event will also serve as the official introduction of the Robustelli-Epson brand to the international fashion community. In June 2016, Epson acquired Italian textile printer manufacturer Robustelli, a renowned textile printer manufacturer and long-time partner, and will showcase for the first time, an array of high-quality Robustelli-Epson textile samples during the event. The entry of Robustelli into the Epson Group allows it to leverage Epson's manufacturing capability to bring the advantages of its digital inkjet textile printers to more customers around the world.
"New technologies from Epson are allowing designers to push the boundaries of color and quality while simultaneously giving creative teams incredible versatility and productivity. With the market for worldwide digital textile printing expected to grow annually at almost 25 percent1, this is a very exciting opportunity," Kratzberg added.
At the Digital Couture Project event, each designer or design team will tell a story through their collection via textiles created with Epson dye-sublimation and direct-to-fabric printing technology. These technologies enable limitless design possibilities, and the end result is original prints of the highest quality unique to each designer, on fabrics that convey their signature style. The third annual Epson Digital Couture Project event will showcase the design capabilities through the featured collections of designers from North and Latin America:
"For the third year in a row, the Epson Digital Couture event showcases how digital textile printing helps designers expand their vision for creativity without limits," said Agustin Chacon, Epson America's vice president of international marketing. "The future of fashion and technology is in the process of being shaped, and we are excited to be at the forefront of the industry – providing designers with printing solutions that offer a host of new and exciting opportunities."
More about Epson Digital Textile Printing Solutions
Epson's dye-sublimation and direct-to-garment printing technologies allow entrepreneurs and established fashion brands to print on a variety of fabrics in real-time, including cotton and synthetic fibers, for a new level of creative freedom.
Fashion designers and professionals interested in learning more about Epson's digital printing technologies can visit www.proimaging.epson.com. For more information about Digital Couture, visit www.epson.com/nyfw.
About Epson
Epson is a global technology leader dedicated to connecting people, things and information with its original efficient, compact and precision technologies. With a lineup that ranges from inkjet printers and digital printing systems to 3LCD projectors, smart glasses, sensing systems and industrial robots, the company is focused on driving innovations and exceeding customer expectations in inkjet, visual communications, wearables and robotics.
Led by the Japan-based Seiko Epson Corporation, the Epson Group comprises more than 73,000 employees in 91 companies around the world, and is proud of its contributions to the communities in which it operates and its ongoing efforts to reduce environmental impacts.
Epson America, Inc., based in Long Beach, Calif., is Epson's regional headquarters for the U.S., Canada, and Latin America. To learn more about Epson, please visit: epson.com. You may also connect with Epson America on Facebook (facebook.com/Epson), Twitter (twitter.com/EpsonAmerica), YouTube (youtube.com/EpsonAmerica), and Instagram (instagram.com/EpsonAmerica).
1 Annual growth rate till 2019 (source WTiN Intelligence)
Note: EPSON, SureColor and UltraChrome are registered trademarks and EPSON Exceed Your Vision is a registered logomark of Seiko Epson Corporation. Monna Lisa is a registered trademark of Robustelli. All other product brand names are trademarks and/or registered trademarks of their respective companies. Epson disclaims any and all rights in these marks.
SOURCE Epson America, Inc.