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Colief® Infant Digestive Aid Announces Sponsorship Of Annual International Lactation Association Conference
Committed to Helping Breastfeeding Moms, Leading Colic Supplement Teams Up With the Healthcare Professionals Who Care For Breastfeeding Families

GAITHERSBURG, Md., July 13, 2016 /PRNewswire/ -- From July 20-23, 2016, the dietary colic supplement Colief® Infant Digestive Aid will showcase its support of the breastfeeding community as a sponsor of the International Lactation Consultant Association (ILCA) Conference. The ILCA Conference provides a rich learning environment for lactation professionals, midwives, child and family health nurses and other advocates who assist mothers and babies while breastfeeding. 

Colief Infant Digestive Aid

At the 2016 ILCA conference, Colief Infant Digestive Aid will be prominently featured at the opening of the exhibits as they support this year's ILCA focus of "Celebrating Baby Friendly in the Hospital and Beyond: Helping Families Thrive Worldwide", a message that promotes breastfeeding across a multitude of platforms and builds support for these moms.

Many mothers today are breastfeeding for the health benefits it provides to both baby and mother. However, an estimated 23 percent of infants will experience colic, which may often be the result of their inability to digest the lactose that's in most milk, including breast milk. These moms are often directed to drastically restrict their own diets, eliminating dairy and other food groups, or, switch to special lactose-free formulas.  The Colief brand advises these moms to try Colief before taking either of these drastic measures. Different from other products that claim to help with the symptoms of colic, Colief Infant Digestive Aid breaks down the lactose in milk (naturally found in breast milk) and is one of the only over-the-counter colic supplements that treats the milk before the colic-associated symptoms (excessive crying, gassiness and fussiness) happen. If the infant's colic-associated crying is caused by temporary lactose intolerance (TLI), Colief may work in a matter of days and breastfeeding can continue. The brand is considered by many healthcare professionals --from pediatricians to pediatric gastroenterologists-- as a first line of defense to help relieve colic-associated crying by simply treating the milk first and changing nothing else.

If you're attending the 2016 ILCA Conference, look for Colief representatives and review our literature. For more information on how to use Colief while breastfeeding and other helpful tips, visit www.ColiefUSA.com. To connect with Colief Infant Digestive Aid please visit our Facebook page and YouTube channel for testimonials and additional resources for new moms.  

Colief Infant Digestive Aid is distributed in the U.S. by Sigma-Tau Healthscience USA, Inc. Gaithersburg, Maryland 20878.

Photo - http://photos.prnewswire.com/prnh/20160712/389001

SOURCE Colief

For further information: Ashley Hughes, RLA Collective, Inc., ahughes@RLACollective.com, 914-241-0086, ext. 1014