NEW YORK, Nov. 21, 2017 /PRNewswire/ -- Bonchou Eclairerie, "life's too short to be éclair-less," made it's worldwide debut over the weekend showcasing it artisan éclair innovation at the 2017 Consumer Discovery Show in New York City.
The Consumer Discovery Show (CDS), curated by FounderMade, builder of emerging consumer brands in the health, wellness, beauty, and food and beverage sectors, featured an impressive lineup of consumer goods business pioneers, as well as more than 150 inspiring brands that are out to reshape the consumer goods market.
Bonchou is the delicious brainchild of pastry artisan, Hala Achkar, who created Bonchou and its éclair collection that includes Chocolate, Coffee and Salted Caramel mini éclairs.
"We're here to take the guilt out of dessert and put pleasure back on the table," notes Achkar, who grew up in Paris partaking in the extraordinary deliciousness of fine pastries all of her life. "In my mind, dessert is not a sin. It's a sweet treat that adds a jolt of joy to an ordinary day. I wanted to remind people of this, through the magic of éclairs."
'Éclair' is the French word for lightning. And for Achkar, it's a little burst of pleasure that breaks up the monotony of routine. "We're here to spread Lightning Moments and make sure every day contains a little bit of pleasure. And éclairs are our secret weapon."
The CDS connects best-in-class consumer brands and product innovators with retailers, distributors, investors and influencers. It's the world's gathering place for the confluence of next generation brands looking to drive business, and for the consumer goods ecosystem looking to discover the latest in consumer product innovations.
Available at select retailers throughout New York City, Bonchou also is shipped frozen in boxes of 12 and ready to eat upon arrival.
While Bonchou just made its debut, keep your eyes peeled and your tummy ready for more disruption from the éclair with a lightning fast bolt to warm your soul and enrich your existence.
For more information about Bonchou Eclairerie, please visit www.bonchou.com and follow us on:
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