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KETTERING, Ohio, Nov. 2, 2016 /PRNewswire/ -- Naked Lime Marketing today announced that two of its digital marketing experts will speak during the educational breakout sessions at the 2016 Fixed Ops Magazine Conference & Expo, Nov. 14-16, 2016, South Point Hotel Las Vegas. (Get conference information and a registration discount code: http://info.nakedlime.com/fixed_ops).

• Ross McArthur of Naked Lime will present "Royal Flush: 5 Crucial Pieces for Targeted Dealership Marketing," Tuesday, Nov. 15, 10:30 a.m., Room 1. If you're a dealer trying to acquire and retain customers in a crowded marketplace, how can you stand out? The answer: Provide relevant and impactful information. It's a simple concept that can be complex to execute. It comes down to sending the right message, at the right time, to the right customer, about the right vehicle, through the right channel. Learn how in this session.
• Ryan Zwerneman of Naked Lime will present "Go All In: How Big-Picture Marketing Helps Dealers Win Big," Tuesday, Nov. 15, at 1:45 p.m., Room 3. Stop making a bad bet on your marketing campaigns. Find out why your emails, direct mail, and other marketing efforts are failing to drive customers in, not returning enough profit, and not going to succeed until you take hold of specific opportunities. Dealers will learn marketing best practices for maximum reach, messaging, and profitability.

Naked Lime Marketing also will host booth #110. Stop by during the expo to learn more about Naked Lime's suite of marketing, advertising, and web services for automotive retailers.

The Fixed Ops Magazine Conference & Expo offers dealership fixed operations leaders the opportunity to gain the management perspective and professional skills needed to get ahead in a rapidly changing automotive retail environment.

Naked Lime is the Platinum Sponsor of the 2016 Fixed Ops Conference & Expo.

About Naked Lime Marketing

Naked Lime's Naked Truth: Deliver fresh and innovative full-service marketing, advertising, and web solutions and services that help automotive dealers turn the heads of consumers and inspire consumer loyalty at every point in the retail process. Connect with Naked Lime Marketing on the Web: http://nakedlime.com, Facebook: http://facebook.com/nkdlime, or Twitter: http://twitter.com/nkdlime.

SOURCE Naked Lime Marketing