ATLANTA, Jan. 31, 2019 /PRNewswire/ -- Brand Innovators has announced the speaker line-up for its two-day Big Game activation on January 31, 2019 and February 1, 2019 in Atlanta, ahead of the Super Bowl LIII at Mercedes-Benz Stadium.
Day One will be Brand Innovators Marketing Innovation, hosted by InterContinental Hotels Group (IHG), where major brands will discuss how they are using digital media and advertising technology to engage with and build long term relationships with their consumers. Speakers include Divya Goel, Director, Media Marketing, National Football League (NFL), Liz Crisafi, Global Head of Campaign Management & Planning, InterContinental Hotels Group (IHG®) and Ryan Mortimer, Head of Experiential Marketing – U.S., Anheuser-Busch InBev.
Day Two will be Brand Innovators Brands & Fans, hosted by Kevin Rathbun Steak. The speaker roster of this VIP event includes an all-star list of brand side execs, leadership from the league and teams, as well as NFL greats. Speakers include Krista Massey, SVP Marketing, Purpose Activation & Engagement, SunTrust, Elizabeth Gadaleta, Media Supervisor, Mercedes Benz USA and Jessica Williams, Senior Director Global Innovation Marketing and Sponsorship, Visa.
"Similar to our events during CES, SXSW and Cannes, we're aggregating senior level marketers from the major brands in Atlanta as well as those executives traveling in for the big game so they can learn, share and connect," said Brandon Gutman, Co-Founder of Brand Innovators.
"In addition to the big brands, we're pulling leadership from the league and teams, as well as athletes, so everyone can network together in a meaningful way. And what better venue than Kevin Rathbun Steak," added Marc Sternberg, Co-Founder of Brand Innovators.
"I'm very excited to present at Brand Innovators Brands & Fans at Kevin Rathbun Steak. I'm also looking forward to participating on the CMO Roundtable with my peers from Foot Locker, IHG, Sundial Brands and American Cancer Society," said Fernando Machado, Global Chief Marketing Officer of Burger King.
"The Brand Innovators Brands & Fans Summit at Kevin Rathbun Steak is the kind of event that makes my Super Bowl trip surpass its expectations. I know I will have a great time and I'm looking forward to networking with executives from all over the country. More than anything, I am excited about my participation in the program with Bobby Turner from Whole Foods. I can't wait to share my story and that of Oceans 97," said Jarvis Green, two-time Super Bowl Winning New England Patriot and Founder, Oceans 97.
"It's our pleasure to host Brand Innovators Brands & Fans this Friday at Kevin Rathbun Steak. We look forward to their VIP guests from Fortune 500 brands as well as execs and players from the NFL experiencing what we do best," said restaurateur, Kevin Rathbun.
Speakers and panelists for Day One include: Brandon Gutman, Co-Founder, Brand Innovators; Marc Sternberg, Co-Founder, Brand Innovators; David Teicher, Chief Content Officer, Brand Innovators; Lauren Kania, Director of Content & Client Success, Brand Innovators; Ted Rubin, Acting CMO, Brand Innovators; Liz Crisafi, Global Head of Campaign Management & Planning at InterContinental Hotels Group; Tia Cummings, Global Director, Brand and Commercial Performance, Holiday Inn Express; Jazzmynn Finney, New Media and Social Engagement Specialist; Porsche Cars North America; Alan Magee, Vice President, Digital Marketing & Technology, Church's Chicken; Jessica Smith, Senior Director of Marketing, Ted's Montana Grill; Jamie Schlef-Wilhelm, Sales Manager, Southeast, Blis; Marques Jackson, Senior Manager, Sports & Entertainment Marketing, MillerCoors; Marion Hargett, SVP, Partnerships, NCC Media; Sarah Sachs, Director, Coca-Cola Freestyle Marketing; Dani Cushion, Chief Marketing Officer, Cardlytics; Julia Spano, VP Marketing, CrowdTwist; Jaclyn Adams, Senior Manager, Loyalty Brand Marketing, IHG; Andrea Arabia, Marketing Strategy & Customer Loyalty, AT&T; Jay Devassy, Sr. Manager, Digital Customer Engagement & B2B Loyalty, UPS; Jenny Williams, Marketing Director, Moe's Southwest Grill; Michael Menis, Senior Vice President, Global Marketing Services, IHG; Beth Devillez, Director, Midwest Sales, News Corp; Anthony Martinez, Global Strategy & Planning Director, The Coca-Cola Company; Jamie Schlef-Wilhelm, Sales Manager, Southeast, Blis; Divya Goel, Director, Media Marketing, National Football League (NFL); Tom Glick, President, Carolina Panthers; Andrew Goodrich, Deputy Director of Athletics & Chief Marketing Officer at Syracuse University; David Livingston, President, Atlanta Legends; Phil McCarn, Vice President, Global Partnership Marketing at Harlem Globetrotters; Ryan Mortimer, Head of Experiential Marketing – U.S., Anheuser-Busch InBev; Jeff Sittner, Global Facilities and Sports Venue Group Lead, Burns & McDonnell; Tim Zulawski, Chief Revenue Officer, SVP, AMB Sports & Entertainment; Peter Sorckoff, CEO, Threaded; Jane Roy, VP, Sales, Buzzoole; Jamiah Aguabella, Executive: Consumer Marketing, North America, Virgin Atlantic; Tracey Del Moral, Director, Brand & DTC Marketing, OshKosh B'gosh; Debbie Domer, Senior Director, Brand Marketing, Honey Baked Ham; Mark Emery, Content Strategy & Platforms, IHG; Erin Everhart, Senior Manager, Commerce Marketing, The Home Depot, Ryan Johnson, Brand Strategy Lead, Mercedes-Benz USA.
Speakers and panelists for Day Two include: Brandon Gutman, Co-Founder, Brand Innovators; Marc Sternberg, Co-Founder, Brand Innovators; David Teicher, Chief Content Officer, Brand Innovators; Cameron Wagner, Chief Client Officer, GMR Marketing; Krista Massey, SVP Marketing, Purpose Activation & Engagement, SunTrust; Cassandra Kilareski, Director, Olympic Marketing, Bridgestone; Todd Fischer, Senior Vice President, Client Consulting + Services, GMR Marketing; Fernando Machado, Global Chief Marketing Officer, Burger King; Ezra Kucharz, Chief Business Officer, DraftKings, Inc; Sheri Barros, Strategic Director, Global Sports Alliances, American Cancer Society, Christi Stahl, Director, Sports Marketing, Intel, Jessica Williams, Senior Director Global Innovation Marketing and Sponsorship, Visa; Marion Hargett, SVP, Partnerships, NCC Media; Stacy Taffet, VP Marketing, Hydration Portfolio, PepsiCo; Agaja Reddy, Director, Consumer Products, National Football League; William Kunkel, VP, Marketing, a4 Media; Greg Gatti, Vice President, Information Technology at Atlanta Braves; Jeremy Andreoli, Executive Director, Video and Business Development, Comcast Business; Jarvis Green, Two-Time Super Bowl Winning New England Patriot and Founder, Oceans 97; Ronalee Zarate-Bayani, Chief Marketing Officer, Los Angeles Rams; Ryan Anderson, Vice President, Marketing, Growth Brands, Marriott International; Michael Marino, SVP, Chief Experience Officer, Caesars Entertainment; Eric Lewis, Group Marketing Director, Coca-Cola Freestyle, The Coca-Cola Company; Curt Holt, Director of Customer Marketing, The Coca-Cola Company; Nicki Collen, Head Coach, Atlanta Dream; Brittney Sykes, Atlanta Dream, WNBA Player; Elizabeth Gadaleta, Media Supervisor, Mercedes Benz USA; Beth Devillez, Director, Midwest Sales, News Corp; Kimberly Evans Paige, Chief Branding & Operating Officer, Sundial Brands, Eric Lent, SVP Marketing, InterContinental Hotels Group (IHG); Fernando Machado, Global Chief Marketing Officer, Burger King; Irma Shrivastava, Chief Marketing Officer, American Cancer Society; John Shumate, VP Marketing, Eastbay, a division of Foot Locker; Shivram Vaideeswaran, Chief Marketing Officer, Jamba Juice; Bobby Turner, Regional President, South, Whole Foods Market; Paul Harris, Vice President, Sales, Tremor Video DSP; and Peter Sorckoff, CEO, Threaded.
The full agendas can be found here.
Follow along with the event on Twitter @Brand_Innovator.
About Brand Innovators
Brand Innovators is the largest peer-to-peer community of Fortune 500 brand side marketers in the industry. To help their over 30,000 members learn, share and connect, they produce over 100 events annually across North America and Europe. The mission of Brand Innovators is to help brand marketers better understand how they may leverage emerging technology to more effectively engage with their consumers while accelerating the digital transformation of the marketing and media industry.
SOURCE Brand Innovators
