News Releases

Petmate® Debuts New Collections At Global Pet Expo
Unveils new dimensions of play and innovation with Chuckit!®, JW®, Jackson Galaxy® and Aspen Pet® brands

ORLANDO, Fla., March 15, 2016 /PRNewswire/ -- Petmate, the worldwide leader of solutions and excellence in the pet industry providing trusted, quality products to enhance the lives of pets and their families, announces its newest innovations in pet care products and toys at Global Pet Expo 2016 in Orlando, Florida. These new products reflect the energy of Chuckit!, the playful patterns of JW, the insight and synergy of Jackson Galaxy, and the luxurious feel of Aspen Pet bedding.

Petmate logo

"We take pride in developing exciting and engaging products that help to foster the bond between people and their pets through play," said Chris Wilson, executive vice president of marketing and product development for Petmate. "Once again this year, we are introducing impressive collections that reflect our innovative approach to best serve pets and the families in their lives."

Dog Toys

Petmate expands its popular Chuckit! toy line, offering More Ways to Play® outdoors:

  • Petmate takes the Chuckit! brand to a new dimension of interactive play with the new Sport LX Launchers System. The new launcher features an innovative lacrosse style basket for even more throwing and catching fun, plus the brand's signature hands-free, slobber-free pickup.
  • The Pro LX Launcher is specifically designed for safety and fun in the dark. It features an integrated high-intensity LED flashlight to light the user's path and a highly reflective Max Glow® fetch ball that's visible from 50+ yards away, no batteries needed.

Always a favorite for play time, the JW Collection, known for its durability and multifunction action, expands with new dog toys that are designed with intelligent ideas and patented manufacturing.  This year's collection features an extra element of fun with mixed materials and a new take on the popular Hol-ee® toys:

  • The new Mixed Up Cuz® features all the benefits of a ball with some added style. The new mixed material construction combines durable nylon with TPR for a whole new spin on the iconic JW toy.
  • All new durable, rubber Hol-ee toys include the Hol-ee Bone with Squeaker, featuring a center cavity to hold a squeaky tennis ball, nooks to hold treats and off-set balance for wobbly action; the Hol-ee Wobbler, that is bottom weighted to right itself during play; and the Hol-ee Egg, with closed-off ends that feature a center cavity to hold treats or a squeaker ball to help keep dogs engaged and entertained.

Cat Play

Petmate continues to expand its award-winning cat product line developed with renowned cat behavior expert and animal advocate Jackson Galaxy, star of the Animal Planet's "My Cat from Hell." The Jackson Galaxy Collection by Petmate features a variety of wands, toys, scratchers, tunnels and bedding to cater to the ideal cat environment, known to Galaxy fans as "Catification." Each product speaks to natural cat behaviors – Hunt, Catch, Kill, Eat, Groom and Sleep. Highlighting this year's collection:

  • The Comfy Clamshell bed is the perfect addition for the indecisive cat as it cinches up into a cozy cuddler or lays flat for cats to stretch out.
  • The popular Air Prey Wand is updated with a laser attachment to add to its signature retractable feather to tap into raw cat instincts for a satisfying hunt.
  • The new Vault Marinater provides a scent infusion chamber that confines loose catnip between permeable walls to infuse cat toys while keeping them free of debris. The Vault also doubles as a convenient storage container for Jackson Galaxy toys. Store. Infuse. Play!

Bedding

Petmate enhances its stylish Aspen Pet Collection of bedding, tapping into today's trending fashion colors and fabrics to create the ultimate in comfort.

  • The Classic Collection is offered in new color-blocked combinations in classic, neutral colors to add fashion to any home décor.  Featuring warm and luxurious Microluxe Plush combined with super soft Suede, these classic beds offer the ultimate sleep surface in lounger, pillow and orthopedic styles.
  • The Velvet Collection features the Fall season's most coveted fabric with a textured feel and a tufted style for a tailored look.
  • The Lux Mat is ideal for home or kennel, featuring diagonal quilt-lines for a unique and contemporary look. 

About Petmate
Founded in 1963, and headquartered in Arlington, Texas, Petmate is passionate about providing fun, trusted quality products worldwide to enhance the lives of pets and their families. The company's vision, to be the worldwide leader of solutions and excellence in the pet industry, encapsulates its commitment to deliver award-winning, innovative ideas daily to each of its product categories including bedding, kennels, dog houses, feeding and watering products, litter maintenance products, toys, collars, leads and travel. Petmate's portfolio of pet, family-favorite brands include Aspen Pet, Chuckit!, Dogzilla, Jackson Galaxy and JW. For more information, visit www.petmate.com

About Global Pet Expo
Global Pet Expo, presented by the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA), is the pet industry's largest annual trade show featuring the newest, most innovative pet products on the market today.  The 2015 Show featured 1,051 exhibitors, 3,113 booths and more than 3,000 new product launches. 6061 of the most qualified pet product buyers in the industry attended the Show, including an impressive number of international retailers. 

MEDIA CONTACTS


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Rosica Public Relations

Freeman Public Relations

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SOURCE Petmate