News Releases

Charleston Fashion Week® Announces Full Schedule, New Additions To Line-Up
Featured Designer Lilly Pulitzer Presented by Belk; The "Brothers & Craft Clubhouse" Presented by CrowdReach

CHARLESTON, S.C., Feb. 23, 2016 /PRNewswire/ -- Baker Motor Company Charleston Fashion Week® (CFW), one of the leading fashion weeks in the U.S., today announces its March 15-19, 2016 schedule, which can be seen in detail on, and includes Feature Designers CADET, Creatures of the Wind and Tracy Reese, runway shows from 16 competing Emerging Designer semifinalists, a Spring Bridal Week, and now the "Brothers & Craft Clubhouse" and Featured Designer Lilly Pulitzer presented by Belk.

Charleston Fashion Week March 15-19, 2016

A draw for media across the U.S., CFW will now include Featured Designer Lilly Pulitzer in Belk's exclusive onsite tent and runway show; and the "Brothers & Craft Clubhouse" – the nationally lauded fashion bloggers will host a lounge-style interview area sponsored by CrowdReach, featuring live, nightly designer interviews and discussing the latest in fashion trends and other timely topics.

"Hosting the first-ever interview 'Clubhouse' as part of Charleston Fashion Weeks' 10th anniversary is so exciting for us brothers. We have watched this fashion week over the years from representing all the best of Southern style to ascending to the national stage. This ties in so naturally with our aesthetic and audience, and we're thrilled to be a part," says Matthew Chambers of Brothers & Craft.

"We're excited to partner with Charleston Fashion Week and support the Bloggers' Clubhouse. CrowdReach will allow influential bloggers to send one message to their followers via social, text and e-mail—all from their mobile device," said Trey Rust, CEO of CrowdReach. "In a fast-paced environment like Fashion Week, CrowdReach is a great resource for busy influencers to communicate on the fly."

This new sponsor builds on the already impressive sponsorship base for 2016 including:

Baker Motor Company

Title Sponsor

Belk Inc.

Official Department Store Sponsor and Belk Tent

Benefitfocus Inc.

Emerging Designer Sponsor and Success Showcase Tent

REEDS Jewelers

Spring Bridal Week Title Sponsor

Shops at Belmond Charleston Place

Style Lounge presenting sponsor

Gwynn's of Mount Pleasant

VIP Tent Sponsor

Atlantic Coast Advisory Group

VIP Tent Sponsor

Naomi Russell, executive director of Charleston Fashion Week®, says "We are very excited to announce the addition of Brothers & Craft to our event. Coupled with such great designers like CADET, Creatures of the Wind and Tracy Reese, this 10th anniversary event is proving to be one no one will forget. CFW 2016 promises to be bigger and better than ever, and we look forward to seeing everyone under the tents next month!"

Charleston Fashion Week® will take place from March 15-19, 2016 under the tents in downtown Charleston, S.C., and showcases collections of emerging designers, nationally renowned designer runway shows, glamorous on-site tents such as the Belk Tent, shopping in the hip Style Lounge, happening after-parties and much more. The Friday and Saturday night runway shows will also be live-streamed on the CFW web-site and mobile app. Tickets for Baker Motor Company Charleston Fashion Week® are on sale now and can be purchased by visiting

About Baker Motor Company Charleston Fashion Week®:
Showcasing fashion designers, retailers, and models, Baker Motor Company Charleston Fashion Week® (CFW) has fast become one of the premier fashion weeks in North America.  Named a Top 20 Event for March by the Southeast Tourism Society, this multimedia event presents high-end runway shows, interactive entertainment, chic after-parties, and press events. The 2015 event featured more than 40 runway shows, over 7,000 attendees, Charleston Weddings' Spring Bridal Show, Emerging Designer Competition: East presented by Benefitfocus, and the Rock the Runway Model Competition™. Baker Motor Company Charleston Fashion Week® 2016 is scheduled for March 15th – 19th. For more information, please visit and for the 2015 recap video visit

About CrowdReach: 
CrowdReach is a web and mobile communication platform that makes it simple for organizations to reach their crowds. It allows users to craft, edit, schedule and send a message via e-mail, text and social media—all from a centralized web or mobile platform. With CrowdReach, small businesses, nonprofits and faith-based organizations can more effectively communicate with their customers, supporters and members and offer real-time promotions to drive immediate response.

Contact: Melissa Flynn
PR, Charleston Fashion Week®

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SOURCE Baker Motor Company Charleston Fashion Week®