NEW YORK, Jan. 18, 2016 /PRNewswire/ -- NRF 2016 (Booth #1603) -- Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in solutions and services that provide real-time visibility into organizations' assets, people and transactions, today unveiled new products and solutions that help retailers optimize profitability and increase employee productivity while improving the omnichannel shopping experience. Zebra is introducing two new desktop printers that connect via Wi-Fi and Bluetooth to help employees update product pricing, shelf labels and coupons in alignment with the store's merchandising and pricing strategies. Zebra's new Price Management Execution solution synchronizes in-store and online pricing allowing retailers to execute the right price at the right time – providing seamless and competitive prices to in-store shoppers. In addition, the recently announced lightweight, ergonomic TC8000 enterprise mobile computer can help increase the productivity of warehouse workers by an average of 14 percent based on workflow.
The Internet, online shopping and mobile communications have turned traditional retail customers into connected customers who seek consistency and want to deal with "one store" and have "one experience." To keep shoppers satisfied and earn their loyalty, retailers need to provide consistent messaging, customer service, pricing and availability across every customer touch point – in-store, online and mobile. Expanding on the theme "One Store, One Experience," Zebra will be demonstrating at the NRF Convention & Expo these new solutions that can help retailers create this environment across digital and physical shopping spaces.
ZD410/ZD420 DESKTOP PRINTERS KEY FACTS
PRICE MANAGEMENT EXECUTION KEY FACTS
Pat Glennon, vice president, North America Retail and Hospitality, Zebra Technologies
"Zebra is committed to providing innovative mobile solutions that are designed to provide seamless, consistent customer interaction that creates differentiation and competitive advantage for retailers creating a 'One Store, One Experience' environment. With the introduction of the new ZD410/ZD420 printers and Price Management Execution solution, Zebra is helping retailers improve associate productivity while delivering the right prices on the right items at the right times - capturing customer interest at key decision-making moments while protecting stores' profitability."
About Zebra Technologies
Zebra (NASDAQ: ZBRA) makes businesses as smart and connected as the world we live in. Zebra tracking and visibility solutions transform the physical to digital, creating the data streams enterprises need to simplify operations, know more about their businesses, and empower their mobile workforces. For more information, visit www.zebra.com.
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